Thursday, 15 December 2016

Magazine advert for my Digipack

For my advert I have used the fonts previously used on my Digipack to create a house style for this album. The reference to a 'limited time only offer' is used greatly throughout digipacks to draw attention and to gain more sales. I have chosen to use the advert for a limited time white vinyl which is popular in the present day. Also, I have included relevant information which clearly shows where to purchase the album, and in what forms it can be bought. This is assisted by the logo's of the four biggest Music Streaming websites and apps to clearly show customers where they can access the album. Furthermore, I have included a picture of the CD's front cover to show potential customers what they are looking for. The inclusion of the band imagery in the background shows how the band are equal in the role of performance and I have used the digipack's front cover as it will be familiar to fans of the album.
For the most recent draft of my Digipack advert, I have reversed the font and border colour on the 'Limited Time Only!' text to make it instantly stand out to audiences as well as increasing the font size to draw attention towards is. I have also removed the streaming service logos to replace with one. I have done this because the colours present previously did not match the genre of the advert, and also the use of one of the most popular streaming services, itunes, will appeal to a contemporary audience. Although other streaming services are not directly advertised, the advert clearly states 'OUT NOW ON STREAMING SERVICES'. 
On this final draft, I have added a stroke around the itunes logo to make it stand out easier against the monochrome background and makes it fit in with the overall house style of my media products.

 Here, I have increased the size of the 'Limited Time Only' to make it more outstanding to viewers.

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